Financial restructure set to help Yorkshire firm
lundi, 8 juin 2009
Adare, a marketing and communications agency based in Yorkshire, has restructured its finances in a bid to beat the recession.
A multi-million pound investment had been made in technologies, with a number of new clients also confirmed for the company.
"To ensure our new proposition was market-leading we had to support it with the necessary investment in technology production capacity, infrastructure and people - which we have done," commented Robert Whiteside, chief executive officer of Adare.
Adare has accumulated in excess of £50 million each year of new contracts across the UK and Europe, with some of them long-term deals with government agencies.
The firm hopes to continue this success during 2009 to cement its position as a market leader in the field.
In April, Adare announced it had signed a deal with Mitchells & Butlers to support all 22 of its brands and formats throughout the country.
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